HubSpot Partner Agency
Develop your
Inbound strategy
with a CRM
Do you want to set up Hubspot? Or do you simply want to better use this CRM tool to develop your customer acquisition and build loyalty in your database? Our certified Hubspot agency helps you get the most out of Hubspot. Data recovery, implementation of the commercial and marketing brick, marketing automation, Inbound strategy, creation of a Hubspot blog, implementation of dashboards... Our experts help you improve your customer relationship management thanks to methodologies well in place and which have proven themselves for our clients and within our digital agency!
Contact us
We stand out from other Hubspot agencies
- More than 40 consultants who use Hubspot internally daily
- Experts for every need: Data, CRM, Acquisition
- People are at the heart of our values
Why choose our certified Hubspot agency?
Our technical knowledge
The CRM team of our Hubspot Partner agency supports both SMEs and mid-sized companies in implementing their Hubspot software by adapting to changes in the market: increasing fluidity between the sales department and the marketing department.
More than a software implementation, we support you in using the tool for your acquisition and loyalty strategies: e-commerce marketing (email and SMS marketing), sales process, website, blog.
Our Hubspot Consultants
Grenoble
Simon
Growth Marketing & CRM Consultant
Thanks to triple skills in tech, digital marketing and dev, Simon has the necessary expertise to optimize your activity, in particular through lead acquisition but also through new innovative strategies via AI.
Bordeaux
Paul
E-Business consultant & certified Hubspot expert
Head of the Bordeaux digital agency, Paul supports companies and industries in the development of their web strategy and their digital transformation. Its objective is to help you reach the right person, at the right time and with the right message and thus generate more leads or sales.
Athezza
Since 2021, pumpup has supported Athezza in its digital transition. The sales team moved from decentralized customer relationship management to a standardized and collaborative process to gain efficiency as part of its transition into a multi-brand group.
“The PumpUp agency supports Athezza on API development, ERP synchronization, process design, workflow and automation integration. Ensuring the success of such a transformation also requires the adoption and federation of teams. PumpUp therefore supports the Athezza Team on the training and use of the tool, strongly considering the complexity and reality of the organization. This is why understanding the issues, defining needs, as well as tailor-made support make PumpUp an agency with high added value. » Pauline, group web marketing manager.
Locabri
PumpUp supports Locabri in the construction and application of its acquisition strategy. Locabri has chosen Hubspot since 2018 to connect its data, its teams and its customers and PumpUp to support it on all these cross-functional projects: Inbound Marketing and Marketing Automation, SEO, SEA.
“We decided to trust them and quickly begin the project, without really knowing what to expect. And it was the best decision because very quickly we realized the technical expertise of all the members of the team, as well as their strength of proposal, their speed and their human quality: very professional, very attentive, flexible, good advice: everything we expect from a digital agency partner. They offer a real consulting role. »
Some key figures
77
%
companies, the priority in the next 6 months is to recruit and train salespeople.
20
%
of companies successfully improved alignment between sales and marketing teams in 2023.
60
%
of customers say no four times before saying yes.
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Improve your prospecting
You can optimize your prospecting strategy: sending an email or call from the prospect file, automatic recording of calls. Your business developers can go further in personalization by creating mini videos directly from Hubspot to integrate them into their prospect email.
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Improve your marketing campaigns
You can centralize and optimize your digital acquisition strategies thanks to the integration of your SEA, Social Ads, e-mailing and SEO campaigns. Indeed, Hubspot CRM allows you to go further in analyzing the quality of leads thanks to the interconnection with the sales department. Thus, your teams can not only decide on the quantity of leads but also on the quality: quotes signed, turnover generated, etc.
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Get personalized Insights
Hubspot CRM allows your sales and marketing teams to create personalized Dashboards based on their KPI. You can create a dashboard from A to Z or take inspiration from pre-designed tables. Once set up, these personalized reports become real management tools for your teams.
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Facilitate Sales/Marketing collaboration
The Hubspot CRM allows sales and marketing teams to collaborate more effectively by cross-referencing marketing campaign data with lead status tracking. For example, your SEA consultant will be able to identify the quality of leads from their campaigns, ad groups, keywords according to the leads processed by the sales department.
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Improve the conversion rate on your site
Hubspot allows the installation of a chatbot on your site to facilitate contact with your sales teams. This CRM also allows the implementation of personalized pop-ups to highlight CTAs such as downloading white papers, checklists, making appointments by calendar, etc.
How does a Hubspot CRM project work at pumpup?
Step1
Functional settings
We are at your side to facilitate the creation of your account by personalizing it according to your teams and specific needs. This includes configuring the time zone, connecting subdomains, integrating social networks, setting up settings, configuring the email sending domain and complying with CAN-SPAM standards, as well as customization of email types and unsubscribe options.
Fundamental to refining your webmarketing acquisition funnel, the marketing configuration of your CRM represents a crucial step. It will allow you to fully exploit the potential of the software by adapting its default settings to the specific needs of your business. This includes setting up internal IP filters, importing unsubscribe lists, integrating tracking code, replacing existing forms with those from HubSpot. Additionally, we will define the different stages of the customer lifecycle and also configure your blog for an optimal experience.
Step3
Commercial brick configuration
To ensure smooth and efficient integration, we import your contacts, companies, offers, tickets and notes. Next, we set up a prospecting list and configure the deal pipeline tool, providing an instant overview of the progress of your sales activities through a Kanban-style board.
Step4
Integration of your templates
We ensure the migration and integration of your email templates to the new CRM, ensuring a smooth transition to your new working environment. In just a few days, you will be able to continue sending your usual emails without any apparent disruption. Our goal is to make the process as simple as possible so you can continue your operations smoothly.
We ensure that the initial configuration of your CRM complies with these personal data regulations, ensuring that you can use the software in full legal compliance from the start of your use. Your peace of mind when it comes to data protection is our priority.
Step6
Invitation of teams
Customer relationship management (CRM) software is typically intended for collaborative use within multidisciplinary teams, including marketing, sales, and customer service teams. By inviting your teams on board and setting appropriate permissions and responsibilities, we prepare you for effective customer relationship management.
Your inbound marketing strategy relies heavily on the quality of your content, and your blog plays a central role in getting you to the top. With this in mind, we take care of configuring the dedicated blog section in your CRM, allowing you to publish articles optimized for search results.
Step8
Connection to social networks
Optimize your social media management by spending more time building critical relationships to drive sales. Social media integration will allow you to monitor mentions across multiple platforms, design effective campaigns, and measure the impact of your social media initiatives on your overall results.
In short, our Hubspot agency is :
- An audit of the existing situation to better understand your needs
- Centralization of customer data to better use it in your marketing strategy
- Implementation of processes to structure your sales and marketing services
- Multi-lever experts to support you on inbound strategies
- An ROI approach for your acquisition and loyalty strategy
1 Choose Hubspot CRM
2 Configure HubSpot
Why choose HubSpot CRM?
HubSpot CRM is chosen for its ease of use and in particular for its integration with other marketing and sales tools (e.g. Lemlist, Livestorm, Dropcontact, Google Ads, Social Networks). Numerous connectors are available to facilitate the centralization of information in your CRM tool.
Hubspot CRM is also appreciated for its ability to track customer interactions and its lead management features. It allows real transparency for your sales and marketing teams. This allows for better responsiveness in your company’s prospecting and/or loyalty strategy.
What types of businesses can use Hubspot?
HubSpot is suitable for different types of businesses, including:
- Service businesses: HubSpot helps manage sales pipelines, automate marketing processes, and track customer interactions. PumpUp supports Locabri in optimizing the use of the tool for its commercial and marketing campaigns.
- E-commerce businesses: HubSpot offers marketing automation, sales management and shopping cart tracking tools that can be used by e-commerce sites to boost their sales. PumpUp supports Spring Court in setting up Hubspot to improve the site’s conversion rate.
Whatever the size of the company:
Due to its free version and scalable features, HubSpot is often used by startups to start their customer relationship management (CRM) and marketing activities.
HubSpot offers advanced features tailored to the needs of mid-sized and large businesses, such as managing complex pipelines, integration with other tools, and advanced customization.
Is HubSpot CRM free?
HubSpot CRM offers a free version that provides basic functionality for managing contacts, tasks, and sales pipelines.
How to properly configure HubSpot?
To properly set up HubSpot, you need to import your customer database, customize contact and company properties, configure your sales pipelines, integrate other tools if necessary, and train your team to use it.
The migration of your business data and the implementation of simple and intuitive processes are essential to promote adoption among your employees. Implementation assistance from a certified Hubspot agency is a wise choice to start on a sound basis and optimize CRM costs.
What is the purpose of workflows on HubSpot?
Workflows on HubSpot are used to automate marketing and sales processes, by sending personalized emails, assigning tasks to team members, updating contact data, etc. They help facilitate your processes. employees and maintain up-to-date data for long-term and efficient use of your tool.
Improve your prospecting
Improve your marketing campaigns
Get personalized Insights
Improve the conversion rate on your site