What if you worked on your digital notoriety ? It's time to reach your audience and engage them with your brand and products !
In order to work on your notoriety, Google offers you Display campaigns. These campaigns offer more visual ads insofar as they contain images and logos of the company that broadcasts them.
We stand out from other Google display agencies !
- Targeting accuracy
- Retrieving audiences via Analytics
- Reading the attribution models
- Remarketing of competitors’ audiences
Account set-up
You want to launch one or more display campaigns. Our certified experts will structure and calibrate your first optimized campaigns over a two-month period. Now it’s your turn!
Display support
Would you like ongoing support in managing your display campaigns? Get help from one of our 20 certified experts and boost your performance.
Coaching & Training
- SEA Training – Display from beginner to expert
- Monthly or quarterly coaching with a Senior SEA Consultant
Why call on our display agency?
Our technical expertise
Convert your visitors into customers
Putting best practices to work for you
Our Display Ads experts
Roubaix
Paul
Agency Director and SEA Expert for 10 years
Passionate about paid and natural search, Paul regularly provides training on these issues, both for our partners and our clients. Concerned about combining visibility and profitability, his working methods are based exclusively on reading the data associated with the specificity of each business model.
Alliance Piscine
“We manufacture swimming pools in 6 factories in France for the French market and neighbouring areas. Even though our market is competitive and our means relatively limited and constrained compared to our ambitions of national distribution, little by little, with the help of PumpUp, we have gone from a few thousand registered forms to more than 10,000 forms per year today. PumpUp has succeeded in working on more refined targeting, which means that with the same amount of traffic, or even less, we manage to get more good quality forms. Our customer acquisition cost has gone from about 100 euros to about 15 euros. With PumpUp, we have a quality information dashboard and therefore a continuous improvement system every month. The quality of the human relationship, the professionalism and the efficiency, marked by figures, make PumpUp feel considered!”
Some key figures
+2M
of partner sites on which to display advertising
The benefits of Google Display
I want my campaigns audited-
Build customer loyaltyThe objective of a campaign on the display network is to remind the existence of your brand to Internet users who have already visited your website or who are part of targets that may be interested in your products. On Google Ads, we recommend implementing a remarketing strategy to get back in touch with users who have shown interest in your company.
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Increase brand awarenessCreating Display campaigns on Google Ads allows you to develop your brand awareness. Thus, make your company and your services known to target people who may be interested. This type of campaigns have a strong impact, they allow to broadcast relevant and targeted messages with illustrated ads or videos that easily attract the attention of your targets.
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Increase your salesThe Display Network is a powerful resource for making a lasting impression. By creating personalized ads to users who have already shown interest in your brand, they will more easily remember your products/solutions. For example, to spark their interest, you can set up ads with a promotional code to attract attention and trigger sales.
How can our display agency help you?
Step1
Definition of your strategy
Pumpup’s Google display agency can help you develop your branding through strategies that are tailored to your marketing goals on the display network: traffic acquisition, audience retargeting or custom interest audiences. We can work with you to improve your visibility and performance on the web to engage your prospects.
Our Google Partner Premier certified experts will determine with you :
What are your marketing objectives?
What is your target audience?
What is your product/solution?
What is your message?
What is your format? Image, video
In which geographical area do you want to be visible?
Step2
Segmentation and targeting of advertiser sites
Our experts will work with you throughout the project to discuss and provide you with an acquisition and visibility strategy that meets your needs and expectations in order to increase your digital growth with effective and optimized campaigns.
On the display network, several segmentation and targeting can be set up to reach users: affinity audience, custom segments, detailed demographics, events, in-market audiences, website visitors, customer list targeting, similar segments.
Step3
Creation and setup of your campaigns
At pumpup, our extensive experience in developing and supporting brand awareness strategies in various sectors of activity enables us to offer you support that is tailored to your business objectives. We work together to provide you with concrete solutions and proven strategies.
After the elaboration of the strategy on this network, we propose you banners to set up, with a relevant message to communicate in a targeted way with your targets and to put forward your product / your solutions. Our experts optimize your media and video banners and adjust the actions to ensure you a better notoriety and an effective communication with your targets.
Our teams also offer programmatic advertising solutions with RTB, Real Time Bidding.
These RTB display campaigns allow you to reach your prospects by targeting socio-demographic and behavioral criteria that best correspond to your target audience.
Step4
Reporting
Once the strategy is in place, each month, we analyze the results to propose the best possible optimizations on your display campaigns to generate quality traffic on your site while controlling your budget: should we change the formats of the banners? the message? the ads? the visuals? which target reacted best to these ads?
In short, our Google Display agency is
- A know-how and a technical expertise to increase brand awareness
- A unique support and pedagogy
- Follow-up and optimizations for concrete results to increase your click-through rate and conversion rate
- Human at the heart of the partnership
All you need to know about Display Ads
1 Understanding display network
What is display ads ?
What is a display campaign?
What formats for display advertising?
Ready to get started?